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Be Next.

Be-Next is a concept originated by QJ studios.

As a graduation project for her graduation at Artemis in Amsterdam, she created a fashion brand that focuses on authenticity of its wearers, but also let's them connect.

 

Within this brand, every item is unique, but connects to another item. By scanning the label on the back of the shirt, the wearers can connect, share interests and even start communities to meet up at events.

MUA & assisting video production

Assets:

MUA, assistent styling, assistent video production

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Are you next?

video production

To explain the concept and give body and feel to the brand, we went on a shoot day.

Pictures and video were made by QJ studios and the video was shot and directed by Duncan Kuijpers.

For this project I was responsible for the makeup and hair, and assisted duncan in shooting the video.

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